Alicia is a very light, nearly pure white featuring very balanced undertones and a luminous character. With an LRV of 94, it reflects light beautifully, working as a versatile ceiling color, trim, or all-over wall color. For a cross-brand equivalent, Behr's Downy Fluff is a near-identical match. Kilz's Contemporary White runs close as well. As one of the brightest whites available, it pairs naturally with virtually any accent color.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.