Blog

Expert guides on paint colors, cross-brand matching, and interior design tips.

The Most Popular Paint Colors of 2025

Based on search trends, designer picks, and real project data — these are the paint colors that defined 2025 across every major brand.

Trends2025Popular

Warm vs Cool Paint Colors: How to Choose

Learn the difference between warm and cool paint colors, how lighting affects temperature, and how to build a cohesive palette that flows room to room.

Color TheoryTipsDesign

The Best White Paint Colors: A Definitive Guide

Choosing white paint is deceptively hard. This guide covers warm whites, cool whites, and true whites from every major brand — plus how to pick the right one.

WhiteGuideDesign

How to Find Your Perfect Color Match Across Brands

A step-by-step guide to matching paint colors across brands using Delta E 2000 color science — no more guessing at paint store equivalents.

How-ToCross-Brand MatchingColor Science

10 Calming Bedroom Colors Designers Love

Create a serene retreat with these designer-approved bedroom paint colors — soft blues, warm neutrals, and muted greens that promote relaxation.

BedroomDesignRelaxation

Behr vs Sherwin-Williams vs Benjamin Moore: Which Paint Brand Is Best?

An honest comparison of the three biggest paint brands in America — covering quality, price, color selection, availability, and who each brand is best for.

BrandsComparisonBuying Guide

The 15 Best Kitchen Paint Colors for 2025

From crisp whites for a clean look to moody greens for drama, these are the 15 kitchen paint colors designers are reaching for in 2025.

Kitchen2025Design

Understanding Undertones: Why Your Gray Looks Blue

Learn what undertones are, why they matter, and how to identify them before you commit to a paint color. Avoid the most common color selection mistake.

Color TheoryTipsGray

Best Sherwin-Williams Alternatives to Benjamin Moore's Most Popular Colors

Found the perfect Benjamin Moore shade but prefer Sherwin-Williams? Here are the closest SW matches for BM's top sellers, verified by Delta E 2000.

Cross-Brand MatchingSherwin-WilliamsBenjamin Moore

2025 Colors of the Year: Every Major Brand Compared

See every major paint brand's 2025 Color of the Year side by side — from Sherwin-Williams to Benjamin Moore to Behr — with closest cross-brand matches.

TrendsColor of the Year2025