White is a very light, muted cool white — subdued in tone, with cleanly balanced undertones. With an LRV of 93, it lends a tranquil quality to any room, from master bedrooms to spa-like bathrooms. For a cross-brand equivalent, Kilz's Alaskan Mist is a near-identical match. Vista Paint's Birch Bay runs close as well. Its exceptionally high reflectance makes it a go-to choice for maximizing light in any space.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.