Virtual Violet is a medium, warm purple — easygoing in tone, with subtle blush undertones. With an LRV of 35, it strikes a balance that suits both traditional and contemporary spaces, from dining rooms to dens. Sherwin-Williams offers African Violet as a near-identical match, while Benjamin Moore's Your is also very similar.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.