Incredible White is a very light, warm off-white — soft in tone, with neutral undertones. With an LRV of 87, it reflects a comfortable amount of light, making it a versatile choice for living rooms, bedrooms, and hallways. For a cross-brand equivalent, Behr's Castle Beige is a near-identical match. Valspar's Ballroom Belle runs close as well.
Suggested Color Palettes
Color harmonies based on color theory — each swatch links to the closest matching paint.
Opposite on the color wheel — creates vibrant contrast
Closest Matches from Other Brands
Closest digital match based on color values. Pigments and finishes differ between brands — always verify with physical samples.